What is Intel Partner Alliance?

Intel Partner Alliance is Intel’s partner programme.
It’s designed to help partners learn, market, connect, and grow using Intel technologies – all through one single programme, rather than separate schemes.

As a partner, the programme gives you access to tools, training and support to help you build and promote Intel‑based solutions more effectively.

What you get as a member

Depending on your membership tier, you can access:

  • Access to a unified partner portal to manage collaboration with Intel
  • World-class customer support, including faster SLAs, virtual assistant, and enhanced warranty services (eligibility applies)
  • Training and enablement via Intel® Partner University (courses, competencies, webinars, insights)
  • Access to NDA content, roadmaps, and developer tools through Intel® Developer Zone
  • Sales and marketing support, including sales enablement resources and exclusive co‑marketing assets
  • Opportunity to earn and redeem points through eligible purchases and program activities (eligibility applies)
  • Access to rebates and Market Development Funds (MDF) for qualifying partners (approval required)
  • Lead generation and visibility via the Intel® Partner Showcase
  • Benefits tailored by partner role and tier, with increasing value as engagement grows

Membership tiers

Intel Partner Alliance has two membership tiers:

Partner Tier

The Partner tier gives resellers access to Intel® enablement, training, sales and marketing resources, and the ability to earn rewards — everything needed to start building, selling, and growing with Intel.

Prestige Partner

The Prestige tier is for highly engaged partners, offering enhanced support, advanced training, greater incentive and MDF access, and expanded co‑marketing opportunities to accelerate growth at scale.

How partners move up a tier

To move up an Intel® Partner Alliance tier, partners need to:

  • Complete more Intel training via Intel® Partner University
  • Actively use Intel programme tools, such as the Partner portal, Marketing Studio, and Solutions Marketplace
  • Stay engaged with Intel over time, building ongoing participation in the programme

Higher tiers are earned through continued involvement and growth.

Intel® Partner Alliance brings everything into one simple programme, helping partners build skills, access tools and stay closely aligned with Intel. As partners move through the tiers, they unlock greater support and resources, giving customers confidence they’re working with knowledgeable partners backed by Intel’s wider technology ecosystem.

Ready to learn more?

Contact TD SYNNEX’s Intel team today.