Partner success starts here

As organisations embrace digital transformation, the demand for cloud solutions continues to accelerate. Microsoft Azure sits at the centre of this shift – and TD SYNNEX is here to help you unlock its full potential. Whether you are new to Azure or looking to strengthen your cloud offering, we act as your trusted partner, guiding you through every stage of your Azure journey.

What is Microsoft Azure?

Microsoft Azure is a scalable, secure, and flexible cloud platform that enables businesses to build, deploy, and manage applications and services through Microsoft’s global network of data centres. Delivered on a consumption-based model, Azure gives organisations the power to innovate without the cost, complexity, or limitations of traditional on-premises infrastructure.

With Azure, customers gain:

  • Highly resilient cloud infrastructure with enterprise-grade security
  • On-demand computing and storage with pay-as-you-go flexibility
  • Integration across data, AI, security, and modern workplace
  • Support for hybrid, multicloud, and on-premises environments

Why Azure Matters for Partners

For partners, Azure represents one of the strongest long-term business opportunities in today’s cloud market. Demand for migration, modernisation and cloud-managed services continues to grow, and Azure positions partners to meet these needs with confidence. By helping customers adopt and optimise Azure, partners can build profitable cloud practices that combine project-based work with recurring managed services.

This creates predictable revenue streams, strengthens customer loyalty, and opens the door to additional opportunities across security, data, AI and application development. With the right guidance and support, partners can evolve into strategic cloud advisors who provide ongoing value throughout the entire customer lifecycle.

Introducing Azure Ascend

The programme is TD SYNNEX’s dedicated enablement pathway for partners who are at the beginning of their Azure journey. It provides a structured approach that helps partners understand the Azure landscape, identify their first opportunities and deliver successful customer engagements – even if they are starting from zero.

The programme is also designed with future growth in mind. As Azure Ascend evolves, it will connect directly into PMA v2 through Embedded, ensuring partners can move from early-stage learning into a more advanced maturity framework. In addition, the introduction of an End Customer Assessment tool will give partners a powerful way to generate opportunities and qualify customer needs more effectively.

Why TD SYNNEX?

As your trusted advisor, TD SYNNEX provides the expertise, enablement, and hands-on support you need to deliver exceptional Azure outcomes. From technical readiness and solution design to funding guidance and customer engagement, we ensure you have everything required to succeed in the Microsoft Cloud ecosystem.

We don’t just support your Azure journey – we help you build a cloud business that lasts.