Digital Transformation

Digital transformation is the integration of digital technology into all areas of business. It seeks to find new ways of delivering greater value to customers by optimising the potential offered by digital solutions.

It is also a cultural change that requires companies to continually challenge the status quo, innovate, and inspire.

Optimise and deliver greater value

CIOs are increasingly tasked with generating revenue for their organisation rather than maintaining legacy infrastructure.

Yet on average CIOs spend 72% of their budgets on existing IT and only 28% on new projects and innovation.¹

How much more could be achieved if these numbers were reversed?

The 4 Pillars of Digital Transformation

Employee Engagement

Collaboration

Productivity

Security

Employee Engagement

Only 20% of employees worldwide are engaged at work, while 64% are not engaged and 16% are actively disengaged.²

Are your customers’ employees as engaged as they could be?
Do the digital tools they’re provided with help or hinder their work?
Does their current IT infrastructure offer mobility and flexibility in how their employees work?
Low employee engagement costs the global economy an estimated $10 trillion USD in lost productivity, equivalent to 9% of global GDP.² Providing employees with the right digital tools is a great way of raising employee engagement.

Collaboration

Highly engaged teams achieve 10% higher customer loyalty, 14% higher productivity based on production records and evaluations, and 18% higher sales productivity than teams with low engagement.³

Do your customers’ workplaces encourage collaboration?
Is collaboration made easy, or are employees siloed by legacy IT?
Is too much time and money spent on travel, when meetings could be conducted digitally?
Digitally transformed businesses can collaborate anytime, anywhere. They harness skills and abilities, regardless of location, and bring them together to create unique innovation.

Productivity

In 2023, the UK ranked fourth among G7 countries for GDP per hour worked, with UK productivity approximately 18% below the United States.⁴

Is more employee time spent on processes or creation?
Does existing IT infrastructure offer good revenue per employee?
Could more be spent on business optimisation if newer technology were adopted?
Those businesses who are digitally optimised drive 60% more revenue per employee.

Security

In the previous 12 months, 46% of UK small businesses and 65% of medium-sized businesses identified a cyber security breach or attack.⁵

Does your customers’ digital estate have a comprehensive security strategy?
Is data used and storage by their business fully compliant with regulations?
Are devices and platforms managed centrally and uniformly, or unevenly and patchy?

The average cost of a data breach for UK organisations, of all sizes, was £3.13 million in 2026.⁶ A digitally transformed business can safeguard against these sorts of losses by ensuring their security policy is comprehensive, uniform, and up to date.

Cited sources

¹Samuels, M. (2015). How to get more cool stuff done, by taking legwork out of legacy. ZDNet.

²Gallup (2026). State of the Global Workplace 2026

³Gallup (May, 2024). Q12 World’s Leading Employee Engagement Survey, https://www.gallup.com/workplace/321725/gallup-q12-meta-analysis-report.aspx

⁴UK Parliament, House of Commons (30 September, 2026). Research Briefing – Productivity: Economic indicators.

⁵UK Gov, Official Statistics (30 April 2026). Cyber security breaches survey 2025/2026.

⁶IBM (July 28 2026). IBM Study: More Than One in Five Malicious UK Breaches are AI Generated.